Tuesday, August 31, 2010

Mobile BI Platform Priorities


Here's another insight form our upcoming Mobile Business Intelligence Market Study. This one surrounds user preference for Mobile BI Platforms.

Remember: We will be releasing the report exclusively to enterprise clientele on September 8th. All others can get a copy by signing up for our webinar, which is scheduled for October 25th.

Visit our Official Mobile BI Website at www.mobile-bi-study.com for webinar details and to register.
Attendees to the webinar will receive their copy of the report immediately following the event.

Mobile BI Platform Preferences:
It was important to learn which mobile platforms were at the forefront of user priority (and investment). Although there were a few respondents that mentioned Palm and Nokia (Symbian), the great majority specified one of five major mobile platforms: Apple iPhone and iPad, Google Android, RIM Blackberry, and Windows Mobile. For each of these mobile platforms we asked respondents to place them in priority order: first through fifth.

As specified in the figure below, in overall sample, RIM Blackberry remains the top priority for Mobile BI, followed by the iPhone. However, when looking at the combination of 1st and 2nd priorities together, the iPhone stands out as the single strongest platform for Mobile BI. This is followed by the iPad, Windows Mobile and Google Android. It should also be noted that Windows Mobile was the top choice as the 5th priority platform and Android the top 3rd priority – giving it “dark horse” status.

Click on this link to view the current table-of-contents for the findings and analysis report.



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